Privacy Policy

1. Introduction

LokFeel ("we," "our," or "us") is operated by LokFeel Inc., a company registered in the State of Delaware, USA. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our services at app.lokfeel.com and lokfeel.com(collectively, the "Service").

We're committed to transparency and giving you control over your data. Dating apps shouldn't require you to sacrifice your privacy to find meaningful connections.

2.1 Information You Provide

• Account information (name, email, date of birth)
• Profile information (photos, bio, relationship preferences)
• Relationship blueprint responses (attachment style, communication preferences, conflict resolution style, love language)
• Match preferences and dealbreakers
• Messages and interactions with other users
• Payment information (processed securely by Stripe; we never store full card numbers)

2.2 Information Collected Automatically

• Device information (type, operating system, unique identifiers)
• Usage data (features used, interactions, session duration)
• Location data (general, not precise — for matching purposes only)
• Log data (IP address, browser type, referral source)
• Cookies and tracking technologies (see our Cookie Policy)

We use your information to:

• Create and maintain your account
• Generate personalized match recommendations based on our relationship compatibility algorithm
• Provide match explanations and compatibility insights
• Facilitate communication between matched users
• Improve our matching algorithm through aggregate data analysis
• Send you service-related notifications (with your consent for marketing)
• Prevent fraud, abuse, and security threats
• Comply with legal obligations
• Provide customer support

We process your personal data under the following legal frameworks:

• Consent: Where you have given us explicit consent (e.g., marketing emails, optional cookie preferences)
• Contractual Necessity: To provide the Service you signed up for
• Legitimate Interests: For security, fraud prevention, and service improvement
• Legal Compliance: To comply with applicable laws and regulations

5. Data Sharing

We never sellyour personal data. Here's who we share your data with:

• Other Users: Your profile is shown to potential matches. You control what information is visible through your privacy settings.
• Service Providers: Companies that help us operate (Vercel for hosting, Stripe for payments, Neon for database, Google/GitHub for authentication). They are bound by strict data processing agreements and only process data on our instructions.
• Legal Requirements: When required by law, court order, or to protect the safety of our users or the public.
• Business Transfers: In the event of a merger, acquisition, or asset sale, your data may be transferred to the acquiring entity.

• End-to-end encryption for all messages
• AES-256 encryption for stored data
• HTTPS/TLS encryption for all data in transit
• Regular security audits and vulnerability assessments
• Strict access controls and employee training
• Anonymization of data used for algorithm improvement
• PCI DSS compliant payment processing via Stripe
• SOC 2 Type II compliant infrastructure via Vercel

Our Service is hosted in the United States. If you access the Service from outside the US, your data may be transferred to and processed in the United States. We ensure appropriate safeguards are in place, including Standard Contractual Clauses approved by the European Commission, and comply with applicable data protection laws such as the EU General Data Protection Regulation (GDPR) and the UK GDPR.

Depending on your location, you have the right to:

• Access: Request a copy of your personal data
• Correction: Correct inaccurate or incomplete data
• Deletion: Request deletion of your account and all associated data
• Portability: Export your data in a machine-readable format
• Opt-out: Unsubscribe from marketing communications at any time
• Restriction: Restrict certain data processing activities
• Objection: Object to processing based on legitimate interests
• Withdraw Consent: Withdraw consent where processing is based on consent

To exercise any of these rights, contact us at privacy@lokfeel.com. We will respond to your request within 30 days (or 45 days for California residents under CCPA).

We retain your data only as long as necessary:

• Active accounts: Data retained while your account is active
• Deleted accounts: Data deleted within 30 days of account deletion (except where legal retention is required)
• Messages: Deleted when either sender or recipient deletes them
• Anonymous analytics: Retained indefinitely for product improvement
• Legal holds: Data may be retained longer if required by legal proceedings

11. Children's Privacy

The Service is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected data from a child under 18, we will take steps to delete that information promptly. If you believe we have inadvertently collected information from a minor, please contact us at privacy@lokfeel.com.

12. Changes to This Policy

We may update this Privacy Policy periodically. Material changes will be communicated via email or a prominent notice on our Service at least 30 days before the effective date. Continued use of the Service after changes constitutes acceptance of the updated policy.